Generator Deskripsi Produk AI

The Trusted B2B Marketing Agency for Digital Marketplaces, SaaS & eCommerce

Illustration of a hand holding a coin above a clipboard and a shopping cart with a box and 'B2B' text, symbolizing business-to-business transactions.

Growth today isn’t about spending more;
It’s about building smarter systems that scale sustainably.

If you’re building a B2B (business-to-business) digital marketplace, SaaS, or eCommerce business, you already know the challenge:

Fragmented acquisition channels

Paid ads, SEO, partnerships, and referrals that don’t align into one growth loop.

Rising customer acquisition costs (CAC)

Competing for the same keywords, audiences, and ad space as industry giants.

Low retention and activation rates

Users sign up but don’t transact, subscribe, or return.

Disconnected UX and messaging

Product design, content, and funnel strategy that don’t speak the same language.

Unclear ROI from marketing spend:

Vanity metrics overshadowing the true drivers like GMV, LTV, and payback period.

Scaling globally without local resonance

Expanding to new markets but failing to localize messaging or optimize for local SEO.

Speed vs. sustainability

The constant tension between fast growth and building systems that won’t break at scale.

Real Differences from
B2B Marketing Agency’s activities

Bantu penjual Anda membuat daftar produk yang menarik lebih cepat sambil mendorong tingkat konversi yang lebih tinggi di seluruh pasar Anda

Aspect
B2B Marketing
B2C / D2C / General Marketing
Decision Journey

Multi-step, logic-driven, often involving multiple stakeholders

Fast, emotional, individual decision-making

Sales Cycle

Longer and relationship-based, requires nurturing trust and credibility

Shorter and transactional

Messaging Focus

ROI, efficiency, reliability, integration, scalability

Lifestyle, emotion, aspiration

Content Type

Case studies, whitepapers, webinars, comparison guides

Product visuals, storytelling, influencer content

Acquisition Channels

SEO, LinkedIn, webinars, partnerships, account-based marketing

Social media ads, influencer campaigns, retargeting

KPIs That Matter

CAC, LTV, SQLs, GMV growth, retention

CTR, impressions, purchase conversion rate

Customer Relationship

Ongoing engagement & lifetime value

One-time purchase or repeat through promotions

In B2B, your audience doesn’t just buy, they evaluate, validate, and align. They want partners, not vendors.

That’s why your B2B marketing activities must combine strategic clarity, authority-building, and measurable outcomes

Finding B2B marketing companies is easy.

But a B2B marketing agency who truly understands your business model? NOT EASY!

Misaligned strategies

Agencies pushing generic B2B playbooks that don’t translate to platform growth or user liquidity.

Shallow understanding of product dynamics

They treat your platform like a store, not an ecosystem.

Surface-level reporting

Lots of dashboards, no insights -> no clarity on CAC, retention, or real ROI.

Lack of integration

Marketing, UX, and product growth teams operate in silos.

Wasted months in trial and error

Because the agency needs to “learn” your business model from scratch.

And yet, the cost of choosing wrong is high: lost momentum, burned ad spend, broken trust loops, and inconsistent user growth.

Journeyhorizon is here to break your limit with measurable results.

From SEO, B2B content marketing and UX to performance marketing and product storytelling, we craft full-funnel strategies that attract, convert, and retain customers without burning your ad budget.

Golden trophy cup with ornate handles on both sides.

6 Criterias for your Right B2B Marketing Agency

& How we become your one

Criteria
What It Means
How Journeyhorizon Delivers
Marketplace Expertise

Proven understanding of two-sided growth

7 years of experience building & marketing marketplace platforms

Data-Driven Strategy

KPIs beyond leads: CAC, LTV, GMV, Payback Period

Custom dashboards & performance reviews

Content & SEO Synergy

Organic visibility that compounds

SEO Marketing Services tailored for high-volume, high-intent keywords

Design That Converts

Optimized UX/UI for trust & onboarding

UX/UI Design Services built for conversion clarity

Tech Integration

CRM, automation, and analytics alignment

Full-stack integration across HubSpot, Sharetribe, Webflow

Transparency

You see what we see

Monthly strategy sessions, shared reporting, real metrics

AI trends

Leveraging emerging AI tools to enhance marketing efficiency, personalization, and predictive insights

We integrate AI-driven content strategy, SEO automation, and analytics intelligence, turning data into actionable growth signals across your campaigns

WHY US ?
Because of our Marketplace-first DNA

We were built around marketplace dynamics, not adapted later. For 7 years of Sharetribe development, we have been the leading marketplace developer of many businesses around the world.
Sharetribe Certified Expert
Juho Makkonen, Sharetribe Co-founder & CEO

Matthew, Tri and the Journeyhorizon team have been working with us for over 6 years. One of our first Sharetribe development partners, they have helped our clients launch 60+ marketplaces and consistently delight our customers.

Juho Makkonen
Sharetribe Co-founder & CEO

Mr. Herman Taljaard

Director of Growth Markets
at Novabridge
Hello
Good Works!
Loved by our client - Mr Herman - Director of Growth Markets at Novabridge

“Journeyhorizon’s team has been super responsive and professional. Their deliverables are top notch!”

Comprehensive
Marketing Solutions

We stand with you from day one, guiding you from research and strategy development to execution and optimisation, ensuring your business doesn’t just grow—it thrives.

Market Research

The Foundation of Growth

Deep market insights drive smarter strategies.

Industry Research

Company Research

(4P Marketing)

Competitor Research

(4P Marketing/SEO)

Customer Research

(Target Audience/Customer Journey)

Marketing Plan

Turning Strategy into Execution

A clear roadmap leads to sustainable success.

Annual Marketing Strategy

Marketing Detail Plan Monthly

(4P Marketing)

Marketing Detail Plan on Social Monthly

Content Plan & Digital Plan

Branding

Build a Memorable Brand That Resonates

Logo & Brand Identity Design

Logo & Brand Guideline

Brand Positioning Strategy

Brand Story Development

Website Development

High-Performance Digital Presence

Website Design & Development

UX/UI Website Design

Webflow Setup and Website Development

Website Performance Optimization

Your website is your first impression—make it count!

Webflow Practitioner Certification

SEO

Sustainable Growth with Search Visibility

SEO is not just about rankings—it’s about results.
  1. Competitive Keywords / Ranking Nationwide
  2. Keyword Set
  3. Analytics Setup & Configuration
  4. Monthly Strategy Discussion
  5. Title Tag & Meta Tag Creation (Main Page)
  6. Technical SEO (Robots.txt, Sitemap, etc.)
  7. Internal Link Building (Crosslinking)
  8. Off-page Link Building
  9. Content Optimization & Editing
  10. Blog Writing, SEO Articles (Post)
  11. Advanced On-Site / Code Optimization
  12. Monthly Custom Report
  13. Monthly Personalized Review Call
  14. Conversion Optimization

Content Creation

The Key to Engagement & Conversions

Content Creation - Website

Website

Content Creation - Social Media Content

Social Media Content

Content Creation - Copywriting

Blog Writing, SEO Articles, Press Release Writing

Content Creation - Email Marketing

Email Marketing Copywriting

Content that informs, engages, and sells!

Digital Marketing

Smart Advertising, Maximum Impact

Google Campaign
Meta Campaign

Meta Ads

LinkedIn Campaign

LinkedIn Ads

Email Campaign

Email Marketing

Report Metrics Monthly Per Channel

Set Up Channel

Every dollar spent is an investment in GROWTH
Illustration of a person with red hair in a blue shirt holding one hand on their hip and the other arm extended forward with the palm facing outward as a stop gesture.

Beyond us, Avoid these when choosing your B2B marketing agency

Choosing a generic B2B agency with no marketplace experience
Over-focusing on ads without building organic systems
Ignoring UX & onboarding friction
Tracking only leads instead of GMV or retention
Treating marketing as a project, not a growth system
Ubah pasar Anda dengan deskripsi produk bertenaga AI hari ini.

You don’t need a bigger budget - you need a smarter system.

Frequently Asked Questions

What is a B2B marketing agency for digital marketplaces?

It’s a specialized agency that understands two-sided business models, helping you attract and retain both B2B buyers and B2B sellers through SEO, UX, and strategic content.

How much does a B2B marketing agency cost?

Typical retainers range from USD 3,000-10,000/month depending on scope and deliverables.

What results can I expect within 6 months?

Most clients see 30-80% organic growth and 25-40% CAC reduction within the first two quarters.

Do you work with startups or scaling companies?

Yes. We tailor strategies for both funded startups and established enterprises ready to scale.